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Learn how to access the subscriber growth report to better understand how you are acquiring and losing subscribers over time for WhatsApp.

Accessing the report

You have 2 options for accessing the subscriber growth report, either through:

You can find both directions below.

Via the Profiles tab

  1. Navigate to Audience > Profiles.
  2. At the top of the page, click View Subscriber Growth.
  3. Click the WhatsApp tab.

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Via the Overview dashboard tab

  1. Navigate to Analytics > Dashboards.
  2. Open an existing overview dashboard from the list, or create a new one by selecting Create Dashboard.
  3. Look for the Subscriber Growth card. If this is not already on your dashboard, click Add card to find and add it from the library.
  4. On the card, click View full report.
  5. Click the WhatsApp tab.

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Understanding growth reports